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TYPES OF CUSTOMER JOURNEY MAPPING TEMPLATES

Jacob David by Jacob David
December 15, 2021
in Technology
TYPES OF CUSTOMER JOURNEY MAPPING TEMPLATES
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You might have decided on creating a journey map as a way to make your business thrive. The first thing to do for this case is finding a template to get you started. It is important to know the value of having a customer journey map template. You will have many questions on the structure of your map when you are starting with customer maps. This is the best time for templates and examples to be very useful to you. Here are some of the customer journey maps templates.

  1. CUSTOMER JOURNEY MAP TEMPLATE

Miro is a friendly and flexible online whiteboarding tool. You will find several useful templates in it, the customer journey map being among them. It has the best customer journey template, especially for a business that wants to focus on its customers’ experiences. The excellent news about Miro is that it has an instruction video that guides you on how to use it step by step and also has a simple format that makes it possible for anyone to participate in the journey mapping process.

  1. SERVICE BLUEPRINT TEMPLATE

The service is blueprint is different from a customer journey map in some ways. It is a basic template because it breaks up the service experience in the front and backstage. The good thing about it is that it provides a good starting point for most service blueprints in many situations.

  1. EMPATHY JOURNEY MAP

This template focuses on understanding your customer and their challenges. It helps in bringing the outside views and perspective of a business. This is something that is desired by most businesses. The template focuses on customers’ needs, which helps create other journey maps. One beautiful thing about it is that it is well documented in a way that makes it understandable for people who may not be familiar with it.

  1. TRAVEL JOURNEY MAP TEMPLATE

The travel journey map template is the best template recommended for a business that uses journey maps to promote sustainable customer-centric change in their business. The template allows you to express your language on the right level and language. It also challenges you by allowing you to have a deep conversation on how much you know your customers.

  1. CUSTOMER JOURNEY CANVAS

This template is different from all other forms of templates that make up a customer journey map. This can be easily noticed since it has a different structure. Many people question if it is a journey template, but it is good to consider it since it was one of the first templates. The good thing about this template is that you can use it even if you have little knowledge about journey mapping.

CONCLUSION

Journey mapping is a very important necessity required if a business is thirsty enough to succeed. It helps in making the relationship between the business and its customers more friendly. This leads to an increase in sales which later increases the revenue generated from a particular company.

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